As one of the oldest and most powerful forms of trans-media, storytelling serves as an effective way to understand the world, disseminate information, and translate experiences into knowledge that can be shared and passed on. Research shows that storytelling is more likely to be remembered than the presentation of facts (Widrich, 2012). In the new media age, nonlinear storytelling has become a new literacy skill, reflected in the understanding and use of electronic texts (e.g., web pages, apps, videos, etc.). Although we are all storytellers, many of us do not recognize this. Discussion and research on storytelling in the Chinese TC community is rare while in North America, concepts such as technical storytelling, digital narrative, and narrative design have been widely used in web design, user research, content strategy, UX design, UI design, and prototyping. This workshop will guide the audience to integrate narrative into typical areas of technical communication through theory and examples, and inspire the audience to think about how to better implement user-centered design.
